#traditional advertising
Apple
Why Apple’s Latest Ad Sparked Controversy
In today's advertising landscape, where attention is scarce and competition fierce, brands are compelled to push boundaries to captivate audiences. Apple's recent ad campaign serves as a prime example of this dynamic. Against the backdrop of globalization and the...
Insight
Marketing vs Advertising: What’s the Difference?
Harris S -
The terms marketing and advertising are used interchangeably. But both of these are entirely two different concerts that must not be confused with each other. They are related and have quite the similarities. But the differences are just too...
Latest News
A Rundown of AI Gaffes in 2024
In 2024, several AI systems encountered significant gaffes. Chatbots provided misleading information on sensitive topics, and AI generated racially...