Google

In today’s tech landscape, the allure of premium smartphones like Samsung’s Galaxy S24 series or Apple’s latest iPhones is undeniable. However, not everyone has the budget to splurge on these high-end devices, so they opt for midrange phones. The good news? You don’t...

Google has launched its much-anticipated Pixel 8 series on October 4th. The much-awaited event was livestreamed on YouTube, where special revelations were made about its latest series. Though tech geeks have gotten their hands on these devices in advance, we have you covered...

In today’s world of e-commerce, Google Shopping plays an important role in the way people shop. It offers carefully curated lists of high-quality items, user-friendly shopping features, and a ranking system that combines paid and organic listings. This article will dive deep into Google...

Getting the top spot on search engine results pages isn’t the number one priority anymore. There’s a new prime real estate now, and it’s rich results. These results have their own unique spot on SERPs, and schema markup implementation is the way to...

Simply put, Google Shopping Feed Optimization introduces product feeds. It enables you to improve the data quality fed into Google Merchant Center. This enables the platform to better index, categorize, and distribute your Product Listing Ads (PLAs). Table of contentsGoogle Shopping Feed Optimization: Importance Strategies...

If you’re new to Google Ads, you might have heard the term Quality Score thrown around a lot. It seems important, but you can’t figure out what it is or why it matters. Well, we’re here to tell you that the Quality Score...

Want to advertise your business on Google? The age of digital marketing is upon us. You don’t have to spend all of your marketing budgets on flyers, print ads or that flailing-arm guy. The internet is where you need to be. One of the...

Google Ads aren’t cheap. But if you’re generating traffic and conversions, they’re definitely worth all the money you’re putting in. As such, it’s important you measure how much traffic and conversions your ads are driving. This guide is going to help you set...

Negative keywords are used to prevent your ads from showing to people who are actively searching queries unrelated to the services or products you provide. In turn, giving your business the opportunity to reach the best potential audience whilst efficiently spending your campaign...

A few decades ago, one could've never imagined technology like Google Lens taking the world by storm. But not only has it done just that, it has only gotten better with time. When hearing the word Google Lens, you'd instantly think of the lens...