Amazon has announced that Amazon Music service is free now to anyone using Amazon Music app on iOS, Android and Fire TV. This service is available free via the Amazon Music web app as well.
Amazon is going to broaden its horizon towards music and offering free music with the support of ads. Users, even if they are not Amazon Prime members or Amazon Music subscribers, can be entertained by music, top playlists, and thousands of stations with ads, as published on its blog post on November 18.
Before that, Amazon launched a free music service for Alexa users on Echo devices in April this year.
To acquire new customers, Amazon started a promotional Amazon Music Unlimited plan. It allows access to 50 million songs and new releases at $0.99 for four-month. After four months, the plan will automatically switch to a regular plan, which is $9.99 per month ($7.99 for Prime members) until you cancel. Amazon Music Unlimited is a limited time offer and will expire on January 06, 2020.
Amazon also offers an Amazon Music Prime plan which comes with each Amazon Prime subscription. It allows you to stream two million songs ad-free.
By reducing the cost of subscriptions for the new users for four months and providing ad-free listening to Prime members, Amazon is alarming its competitors, including Spotify, a popular music streaming service.
Spotify is leading the market with more users, 113 million paid subscribers, and 248 million active users. It launched in 2008 and has a better user experience as it allows free users to create playlist and play music on demand from a desktop.
The main difference between Spotify and Amazon Music is that Amazon is offering three-tier membership plans. @$9.99/month for non-prime users, @$7.99 for Prime members, and $3.99 for prime members with an Amazon Echo, while Spotify is offering $9.99/month for premium, free, ad-supported tier.
Besides Amazon Music and Spotify, Apple Music offers only a paid subscription service for $9.99 per month.
You can access ad-sponsored Amazon Music at music.amazon.com.
Featured image: Amazon