Business

The pandemic boosted the trend of already growing remote work. Businesses have been considering this trend to follow and apply. Fortunately, it has become a norm for many companies. With the increase in remote working culture, there has been a rise in demand...

In today’s trying economic times, recession is continuously looming over the country. But what to do in a recession? Basically, a recession is a significant decline in economic activity. This slump is seen across different sectors, whether manufacturing or healthcare. Although it lasts...

Want to advertise your business on Google? The age of digital marketing is upon us. You don’t have to spend all of your marketing budgets on flyers, print ads or that flailing-arm guy. The internet is where you need to be. One of the...

Employee loyalty has been one of the most difficult challenges to counter in the world of business post-Covid. In such uncertain times, inflation and fluctuation within the market have led to many loopholes that need to be fixed. Layoffs and changes in strategies...

The expansion of businesses with the help of digital media has left brand loyalty becoming obsolete. We have a few suggestions which can help you in this situation. But first, what exactly is brand loyalty?  Broadly defined, it refers to the long-term commitment customers...

In the corporate world, strategies are devised to earn profits. We have seen a major shift in business strategies in the past few years. Companies stepped forward in taking sustainable approaches to their business practices. A sustainable business offers long-term success and profitability....

The dawn of Metaverse is upon us, and there does not seem to be a limit on its ever expanding potential. The concept of Metaverse is touted as the next big thing in the advancement of the internet. It can be considered a...

Employees are like a company’s spine, while a good working environment is their core. An exhausted employee will never be able to perform tasks with motivation. A brand cannot reach great lengths if employee well-being is not paid attention to. A hybrid working...

The key to running a successful business is to somehow let customers embark on the same journey as the business. The main aim of a business is to keep on attracting customers in different ways. You cannot stick to one traditional method...

User engagement was always relevant, but during and after COVID-19, it gained the momentum it deserved. It is evident that customers engaged on platforms before the pandemic changed everybody's life. But it was like every business had to reinvent its strategy for engaging...