Facebook
Ephemeral Content: A Fun Way To Boost ConversionsÂ
Social media platforms have become professional dashboards for brands. Its evolving nature brings up different features every now and then. Some of its features that have surfaced and are doing really well are stories. The content shared in these stories is classified as...
Facebook
Top Ten Facebook Metrics Every marketer Needs To Track
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2023 is coming up, and it’s time to revamp our social media marketing strategies. But before you do, take a step back and assess how you’ve performed this year. Did your campaigns go off as you expected? Was there a specific strategy that...
Facebook
How to Turn Off Likes on Instagram
Harris S -
Instagram gives all its users the option to hide their like count on their posts. This is a much-appreciated feature that gives people more control over their privacy as they navigate their way through the world of social media. When you turn off...
Meta
How to Set-Up a Facebook Business Page?
Desk -
Setting up a Facebook Business Page is one of the easiest ways to capture your target audience's attention and increase your brand's reach. Currently, Facebook has approximately 2.8 billion monthly active users which makes it a significant platform to market your business. A...
Social Media
What’s Instagram Reels? How To Use the TikTok Rival?
In early August 2020, Instagram introduced a brand new feature within the application, known as 'Instagram Reels'. The basic premise of the feature is to allow users to create and discover short videos on Instagram and share them on their stories along with...
Meta
WhatsApp introduces smart bulk delete messages feature
Desk -
WhatsApp has finally modified its store management tool to provide a better user experience. Currently, the WhatsApp storage tool allows deleting all the media - photos, videos, files - of chats in bulk. However, the bulk delete now gets smarter with the latest...
Social Media
Russians using social media to interfere in upcoming American presidential election
A Russian group, Internet Research Agency, backed by the Kremlin, is reported to have made attempts to cause trouble in the upcoming presidential election in the US. This is believed to be the same group that interfered with the 2016 election and hacked the Hillary...
World
Google and Facebook to pay Australian media companies for using content
Australia is in the process of forcing Google and Facebook, the digital giants, to pay local media companies for using their news content. The Federal Government has asked the Australian Competition and Consumer Commission - ACCC to develop a code of conduct for...
Apps
Facebook launches Gaming app to take on Twitch and YouTube
Facebook is all set to move deeper into the gaming market by launching a new gaming mobile app today, on April 20. The new app - named as 'Facebook Gaming: Watch, Play, and Connect' - is primarily focused on watching and creating live...
Facebook
Facebook launches Quiet Mode, a tool to manage your time
Facebook launches a new app feature called ‘Quiet Mode’ that mutes push notifications from the app for a set period of time. ‘Quiet Mode’ also allows you to limit your usage time of the social media app. The social media company, Facebook, shows its...
Latest News
Harris S -
In 2024, several AI systems encountered significant gaffes. Chatbots provided misleading information on sensitive topics, and AI generated racially insensitive images. These incidents demonstrated the potential for serious consequences when...