#customer satisfaction

The debate on OKRs Vs KPIs is a never ending one. OKRs and KPIs are essentially goal-setting frameworks. However, it is important to note that both terms serve different functions. These frameworks are distinct from one another in terms...

Sometimes consumers have their own customization needs for a particular product. Companies often take mass customization as a middle ground. Businesses with mass customization facilities cater to consumers' custom needs. It allows consumers to alter a specific product and...

Are you a business owner with a great customer base? If yes, the customer service chatbots will save your ship and provide you with the easiest way to handle your day-to-day queries.  Table of contentsWhat are Customer Service Chatbots?Customer Service...

A company is seldom successful if it doesn’t blend brand image marketing and customer satisfaction. Yes, both are two completely different entities. But in today’s marketing world, customer satisfaction is a direct consequence of brand image marketing. Therefore, both...

Customers will always remain the core and spine of the market. And that is why customer acquisition strategies need to be well thought out. It doesn’t matter how small or large a business is, what makes it successful is...