#Keywords

Keywords are a treasure trove in content marketing. From figuring out how to get your target audience to find out about you to ranking on search engines - keywords do wonders for you. However, one type of keyword often...

There is no business today that stands the tiniest of a chance in the market without effective SEO strategies. An established company is well aware of the importance of data driven SEO because it is responsible for bringing lucrative...

Negative keywords are used to prevent your ads from showing to people who are actively searching queries unrelated to the services or products you provide. In turn, giving your business the opportunity to reach the best potential audience whilst...