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Customer relationship marketing is essential for long-term growth of any business. This type of marketing model focuses on retaining customers through customer centric marketing efforts. By doing so, brands can ensure brand loyalty. What’s better than that? If marketers incorporate customer relationship strategies...

There was a time when TikTok did not resonate with many people. Users were still contemplating whether it was an app only for entertainment purposes or could be utilized for business prospects. However, TikTok trends in 2023 entail that TikTok has completely changed...

We’re living in the age of social media right now. People use these apps and sites for entertainment and to stay on top of the news. Nobody reads newspapers for the latest happenings. They’re all up there on Facebook, Instagram and Twitter. In...

Social media is fuel to marketing for almost every business. Marketers use social channels to promote their products and services. To keep the brand alive and rolling, marketers have to drum up new fresh social media content ideas. Your followers are always hungry...

In today’s technologically advanced world, individuals want to interact with social media posts. This measure helps establish an indirect form of communication with the brand. And also allows the audience members to relay their thoughts to the respective brand. Creating engagement interactive posts...

Communication can never be surface level if it is one of the fundamentals in making a business go from good to great. No matter how small or globally recognized a business is, the communications strategy needs to be sorted before the business is...

It should come as a no surprise that more than 90% of adults in the United States watch YouTube at least once a month. Keep in mind that YouTube also has 2 billion users worldwide. The more interesting part is that they watch...

The US House of Representatives officers have been ordered to delete the TikTok from their mobile devices. The order has been issued to cope with the security risk involved in using this app.  The US House of Representatives chief has sent an email with...

Just when you thought Elon Musk was done bringing updates to Twitter, the CEO comes with another shocker. Yes, new Twitter upgrades. Towards the end of 2022, Twitter has, once again, gone through some massive changes. Users are still skeptical because these changes...

Everyone in today’s world has an account on LinkedIn, whether it’s for networking or finding new opportunities in the market. But many people take this platform for granted and are careless. They simply upload their resume and forget about their account. Platforms such...